Focus Area #InspiredAugmentedOffice

Imagine a place where traditional office walls had disappeared and were replaced by a contemporary landscape of digital and physical elements. Every step took you into a new scenario, every corner harboured another innovation designed to change the way we worked. You had reached your destination.

In the 'InspiredAugmented Office' Focus Area at ORGATEC 2024, we set new standards in the design of working environments. Having already presented innovative concepts for hybrid meetings and smart work in 2018 and 2022, we expanded our perspective with several thematic solution islands that built on each other.

Flexible working and creative collaboration met innovative mixed reality installations that spanned the entire exhibition stand.

Thematic islands showed how New Work principles, such as autonomy and flexibility, were translated into tangible experiences. The products of our sponsoring partners were integrated and offered visitors the opportunity to experience their practical benefits directly.