AI and work culture - risk or opportunity?

Fabian Ulitzka is an expert in artificial intelligence and optimises his clients' online marketing with his company KlickKonzept - which is why he encounters the topic of AI in his daily work. 

‘Artificial intelligence is the ultimate search engine that understands and interprets the web. It knows exactly what you want and delivers the right results. But what role do humans play in this model? Does it offer more opportunities or risks? And how do you manage the resulting mix?’